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This is Why I Don't Like Adidas...


HuskerFever

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  • 1 month later...

Adidas, making a comeback...

 

http://fortune.com/2016/08/04/adidas-outperforming-nike-ua/?iid=leftrail

 

"The growth in North America bested the latest quarterly results from Under Armour (up 21.5% in North America) and Nike (sales were roughly flat). Nike executives earlier this summer found themselves defending the “strength of the brand” in the North American market, while Under Armour’s 17% sales jump for apparel fell short of the 20% target. Wall Street analysts were mostly persuaded that both would soon return to their former glory."

 

"...the strong growth for Adidas in the second quarter, which builds on a 21.8% increase a year ago after two years of declines, implies the turnaround story has got some traction."

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  • 3 weeks later...

 

Wow... I had no idea.

 

"The Huskers are Adidas’ longest-running client in college football, a relationship that goes back to 1995."

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Wow... I had no idea.

 

"The Huskers are Adidas’ longest-running client in college football, a relationship that goes back to 1995."

 

 

Some people say that's what gives NU a claim to "flagship" status with adidas.

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