"And for an extra $100, we can photoshop the logos of up to six schools that you're considering onto a promotional photo of yourself so that you can tweet out that you've narrowed your list of colleges!"
"So, what if I can't narrow it down to just six schools?"
"Well, then, we can add logos of up to six more schools for just another $10 each."
"So, that'd be like how much if I did 12 schools?"
"That'd be $160."
"So, if I just have $150, I can only do ... ?"
"Eleven schools. That's correct."
"Oh. Uh, ok. Let's go with 11 schools, then."
And THAT is how Nebraska was eliminated from his list.
(Nice use of emoticons, Norm!)