The only way we reach the top is with exceptional talent. Given our past, we have not had great luck developing 2 and 3 star players into top echelon talent...sure, a few, but obviously not enough.
We are now going all in, or seemingly so, of building through the transfer market. We will see comings and goings until we see the jimmy's and joe's that can challenge the top ten talent across the globe.
Within the next two years, we should see the results. SHOULD. Perhaps then we will see a bit more stability within the roster.